Coldplay talk tech, touring and kinetic dancefloors on BMW Play
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• In the latest episode of BMW Play Next, Coldplay’s Will Champion and Guy Berryman engage in a dynamic conversation with Edith Bowman, delving into the intricate innovations underpinning their ground-breaking global tour • The band elucidates how cutting-edge technology plays a pivotal role in their journey, working in collaboration with BMW - a game-changing cooperation that is setting new industry benchmarks and a blueprint for the entire live industry
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