Inside Epic Games' groundbreaking launch of Fortnite Chapter 2

Por um escritor misterioso

Descrição

Epic Games and Twitter’s strategy for launching Fortnite Chapter 2 was nothing short of brilliant: By making fans stare at a live stream of a black hole for 36 hours, the launch generated millions of Tweets, produced 500,000 new followers, and showed the world a new way to go viral.
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