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Why did Callaway buy Topgolf? Their CEOs explain the strategy

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Callaway and Topgolf announced that they're merging, creating a massive golf-and-entertainment business. Why'd they do it? We asked their CEOs.
Callaway and Topgolf announced that they're merging, creating a massive golf-and-entertainment business. Why'd they do it? We asked their CEOs.
Why did Callaway buy Topgolf? Their CEOs explain the strategy
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Why did Callaway buy Topgolf? Their CEOs explain the strategy
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Why did Callaway buy Topgolf? Their CEOs explain the strategy
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Why did Callaway buy Topgolf? Their CEOs explain the strategy
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